When you think of Discovery, you’d think of entertainment. You’d think of shows that explore the nuances of cultures, geographies and cuisines. Perhaps a vision of a wild cat cruising through the Saharan desert. You wouldn’t be entirely off-topic because Discovery is synonymous with versatility. But when they knocked on our door at Centrick, we realised just how diverse their offerings are.

From exploring the ancient stupas amidst the Himalayas to collaborations with brands that showcase talent, Discovery has left no subject untouched, no audience unhooked and no stone unturned. We, at Centrick, were intrigued by this very characteristic. So we partnered with Discovery and set our feet into their many boats.

We didn’t just stay afloat, but we rode the waves. Like crafting a title for a series that captures the story of one of the country’s most important ministries in just a word. Or building a campaign for one of the world’s biggest electronic brands which invited India’s smartphone photographers to compete. We even made a tournament look so good it drove hundreds of young golfers to perfect their swing.

We made sure that everything we delivered spoke to the right audience, performed well, and above all, looked good. Because at Centrick, that’s what we do best.