“The Consumer” is dead. They learnt to smell advertising from a mile away. They figured how to avoid it. The platforms you pay to reach consumers on, are the same platforms that equip them with the power and tools to avoid you today. Strange, isn’t it? But, as a social media marketing agency, that loves to see things differently and challenge the status quo, we don’t think so.
Generally, the problem with a social media marketing agency is that they continue to talk to consumers. At Centrick, we went back to the basics. The basics of humanity. As humans, we were born to be social. To be social, we needed to converse. To converse, we told stories. Stories about birth, life, love, achievements, and everything in between. We made it interesting. Because if it wasn’t, would anyone listen?
That’s why, if you’re a brand that wants to talk to humans, you need to tell stories. Stories that build an emotional bond between your products and the people. Just like we did for Lifelong. As a social media marketing agency, we listen to the people who made the products. We learn about the people who will use these products. We then create stories that touch their heart, stay in their minds and enchant them enough to fall in love with your brand.
We are a social media marketing agency who love to craft stories of quality as they are always engaging. And engaging stories sell better.